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Outdoor Advertising Industry Articles & Press Releases

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Recent Articles and Press Releases


Listen to our Free Recorded Monthly Calls on Learning the Billboard Business

Visit BillboardWeekly.com - Our Weekly Online Magazine

Press Release - BEAM Turns to Watchfire for Two Digital Billboards in Huntsville, Ala. 
New

Press Release - Watchfire Installs Roland Advertising's First Digital Billboard  New

Press Release - Porlier Outdoor Selects Watchfire to Install Its First Two Digital Billboards  

Powerful Presentation Techniques that close OUTDOOR ADVERTISING SALES …QUICKLY  By Thomas Pilotti of Victory Media Services

Press Release - Trellis Realty Management Chooses Watchfire for First Digital Billboard in N.H.

Peachtree Media Advisors, Inc Year End Report Summarizing the M&A  Activity in the Interactive and Out-of-Home Media Sectors in 2008 - View Full Pdf Report

Now See A Billboard On The Sea

bbi Inflatable Displays opens 1st office in Africa

Articles by Frank Rolfe of OutdoorBillboard.com


Four Of The Top 10 Things The Landowner Needs In A Billboard
Ground Lease - New

How I Made A Million Dollars In The Outdoor Billboard Business

Things You Never Want To Do To Your Landowner

How to Get What You Want At City Hall What to Do when your Billboard is Damaged by a Storm

Why a Small Investment in Billboards is the Best Investment you can Make

The Anatomy of a Billboard Sign

How the Obama Presidency Will Effect the Billboard Industry

How to Name Your Billboard Company

The Truth about Monopole Foundations

How to Build a Billboard the Correct Way

How to Rent Billboards Through Direct Mail

How to Sell a Billboard Ground Lease to a Competitor

How to Create Winning Billboard Artwork

How to Find a Billboard Location in One Afternoon

How to Make Sure the Billboard you are Buying is Legal

How to Overcome the "It's not enough money" Complaint from a Potential Billboard Landowner - Frank Rolfe

For Recessions, Billboards are Buying and Building Opportunities

How to Make the Best out of Billboard with Bad Visibility

The Incorrect Assumption on Billboard Height

 How to Correctly Align a Billboard for Maximum Visibility
The Best Start-Up Business Model

When Dealing with Obstructions, Better Now than Later

Plan For Development -- and Save Your Sign!

Renting the Ad Space on a Left-Hand Read

When Looking for Billboard Locations, Think Outside the Box!

Flag That Sign

How to Rent the Impossible Billboard that Nobody Wants

Better Safe than Sorry on Setbacks

Other Articles

Interactive Text Messaging:  Making out-of-home fully interactive
Wave Omnimedia Group
May 22, 2008

Communicating with Digital Billboards
Circle Computer Resources (CCR) - Leo C. Kelly
July 3, 2008

Press Releases
Watchfire Installs Billboard in Busiest Traffic Location in Kansas
Watchfire Digital Outdoor
January 28, 2009
Inflatable Billboards - Capturing an Audience at any Location

LCS Launches Large Format Amphibious Billboards in New Zealand
Watchfire Digital Outdoor Surpasses 100th Digital Billboard Sale
Watchfire Digital Outdoor
December 16, 2008
Watchfire Installs Its 6th Digital Billboard in Alabama
Watchfire Digital Outdoor
June 20, 2008
Digital Billboard Deal For Less Than $100,000
Adaptive Micro Systems Inc.
 June 20, 2008
LED Billboard Color - More than a Numbers Game
Adaptive Micro Systems Inc.
April 22, 2008
Shedding New Light on LED Billboard Selection
Adaptive Micro Systems Inc.
 March 24, 2008
Adaptive Micro Systems Launches New Web Site
Adaptive Micro Systems Inc.
 March 20, 2008

Starlite Media Press Release
March 19, 2007
Watchfire Digital Outdoor Meets Growing Demand for Digital Billboards on the Gulf Coast
Watchfire Digital Outdoor
February 28, 2008

Watchfire Digital Outdoor Expands Louisiana Footprint with Two New Digital Billboard Near Shreveport
Watchfire Digital Outdoor
February 22, 2008
Local Business Owner Helps Build Global Brand
Billboard Connection - Denise Meng, 678-357-7054, February 22, 2008
Adaptive Delivers Complete Digital Picture for Big Picture Media
Morgan Marks , Director of Billboard Sales, Adaptive Micro Systems LLC, 414-430-7806
February 22, 2008

Double Take Mobile Advertising Tests the Denver Market
Katie Edwards, Double Take Advertising, 801-319-2258
February 20, 2008

Articles by Darrin Friskney of Watchfire Digital Outdoor - 866-949-9282

7 Strategies to Simply Digital Outdoor Sales and Increase Your Revenue

Digital Billboards Drive Industry Growth

Articles by Selena McIntyre of  BPSOutdoor.com

How effective is your advertising campaign?

How to start an advertising campaign

The Psychological Effects of Advertising

What you should know about buying behavior

Banning Billboards?

Billboard Basics

Costly Billboard Advertising Mistakes

Is Technology killing an old Billboard Trend?

Positive Effects of Billboards

Romance on Billboards?

Billboard Design Rules that the Pros Sometimes Forget

How to Design Perfect Billboard Advertisements

How to use Colors that will Appeal to Consumers

Powerful Words in Advertisements

Secrets of Successful Ads

Secrets good ads have and bad ads lack

Are Ads That Appeal To Youths A Waste Of Time?

Should your ads appeal to the elderly?

What Do Men and Women Want in Advertising?

Articles by Loy Ripple of BillboardSpace.com

Map Your Billboards

Articles by Doug Reed of Billboard Connection - 1-800-920-9527

Article by Doug Reed, Billboard Connection

Articles by Bret Pawlowski of Brands in Motion

Media Disconnect and Out-Of-Home Media - Bret Pawlowski, Brands in Motion
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