For almost two decades
now, MacGraphics Carranz continues to serve its
clients with the same passion its founder and
president, Alvin M. Carranza, had when he
established the company in the early 80’s. His
vision was to create a full service outdoor
advertising company that would push industry
standards to its full potential.
At a time when the local
economy was facing a bleak future, Alvin had the
foresight to venture into outdoor advertising.
Practically a one-man army, he single-handedly
negotiated the company’s very first client, Dunkin’
Donuts, or a billboard space in Mandaluyong City .
Alvin was the site development man, marketing,
sales, designer, and installation foreman all rolled
into one.
From that initial
venture, MacGraphics Carranz has grown to become one
of the foremost billboard companies in the country,
supplying the billboard requirements of several
major advertisers. From the traditional painted
billboard, MacGraphics Carranz now boast of
world-class and larger-than-life photographic
posters, state-of-the-art LED Display system and
spectacular neon displays.
The company further
boasts of having the largest billboard display area,
once tagged by a local broad sheet as “The Mother of
All Billboards”, located strategically at the heart
of EDSA Guadalupe. This 34,200 square foot billboard
display area is considered the biggest in the
country, and possibly all of Southeast Asia . The
site has been proven to be the most sought-after
billboard spaces among major advertisers.
As outdoor advertising increasingly becomes a vital part
of mainstream advertising in the Philippines ,
MacGraphics Carranz offers a distinct market presence in
an environment uninterrupted by editorial and
programming content.